We help solve your branding problems in a powerful and visual way. And, by delivering effective solutions,
we help increase the return on your investment.
Understanding what matters to, and motivates, your customer is the foundation of every successful
marketing communications program. Positioning your brands for maximum market penetration, the optimal communications strategy should be flawlessly executed to generate recall and persuasion. Innovative, tactical implementation into multiple channels ensures consistency. Consistency is the lever that extends the
power
of your brand to multiple audiences, over time and across borders.
Advertising great Bill Bernbach once said, “Nobody counts the number of ads you run, they just remember
the impression you make.” We agree.
Our core services:
| Branding: |
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Brand equity assessment |
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Brand strategy |
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Marketing strategy |
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Target market analysis |
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Concept development, production, implementation |
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| Integrated Communications: |
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Brochures (corporate, product, image) |
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Sales collateral & packages |
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Direct mail |
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Newsletters |
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Magazines |
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Invitations and announcements |
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Point-of-purchase |
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Packaging |
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Trade show exhibits |
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Media planning, negotiation and buying |
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Print, broadcast and online advertising |
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Investor communications including annual reports, quarterly reports &
related internet pages |
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| Corporate Identity: |
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Name development (corporate, product, event) |
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Logo design |
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Positioning studies and tag line development |
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Corporate identity systems |
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Standards manuals and guidelines |
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Identity assessment & research |
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Internal brand communications |
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Brand launch & event planning |
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Orientation kits |
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Signage |
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| Interactive Design: |
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Web design, analysis and technology consulting |
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Digital newsletters, e-marketing |
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Multi-media presentations |
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Web advertising (banners, buttons, ads) |
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Search engine marketing (SEM) |
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Search engine optimization (SEO) |
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Content management |
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Broadcast production (video, audio) for the web |
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